29 9th Ave. New York, NY 10014 • (212) 627-3647 • sohohouseny.com
Although I’m not a member, I’ve been to the New York Soho House several times now (as well as Chicago) and while it is MUCH bigger and more modern than the Norwood, I find the attempts I read online to distinguish them from one another to be a fools errand, because if you ask me, I find them to be VERY similar in terms of vibe. Both are styled in a way that pays homage to a simpler time (pictured), while somehow contrasting that with a modern sense of urgency to be as cool and connected as possible.
This is not to say that I am above the scene, au contraire. In fact, I kinda love it. And if one must join a club of such upward standing, at least it is FAR cooler than some of those stuffier, crustier joints in midtown. Not to mention shockingly affordable, I have to say.
Service has always been very good every time I go, from the bartenders to the wait staff, and although the hosts can be a bit self-important, for the most part even they have been tolerable.
As for the food, I have dined her almost every way imaginable from a simple dinner for four at the restaurant to a huge private dinner with tables the size of aircraft carriers to a cocktail event with passed hors’d’oeuvres. And while all encounters have netted out somewhere between good and decent, I will give you a few of the highlights to keep an eye out for should you happen to find yourself rubbing elbows with the muckety mucks.
Of all the nibbles I’ve partaken over the course of my visits, these are the three worth standing by the kitchen for- First and foremost being the spicy crab cakes, which pack some nice kick for such little suckers. The sliders are also pretty money, and always perfectly cooked, seemingly a challenge for most sliders, being so small, they tend to come out overdone at virtually 90% of the places that serve them. So mad props to Soho on this one. But perhaps the best thing of all was a lentil salad served in a bib lettuce wrap. I know it sounds hard to believe amidst the company of lobster, short ribs and sliders, but I stand by my word. Taste and believe.
A few notches down from those would be the flank steak and fries, the charred broccoli, the short ribs with horseradish cream (mainly because they were a touch dry- flavor was good though), the crostinis, the lobster roll and the Swedish meatballs. And truth be told, the only flat out miss for me is the arancini. The risotto is just way too dry.
So with three winners, one loser and a gaggle of belly fillers, I think it’s safe to net the house out at a strong three. Never stayed in the hotel though, so don’t yell at me if I’m missing the best or worst part of the place. I’m just a the food guy, remember?